Anyone But You
Overcoming the Romance Genre Marketing At first, Anyone But You was first marketed and described as a light and fun enemies-to-lovers romcom, heavily relying on cliched movie markers and telling the audience to expect tropes like “banter, beachside antics, and sizzling chemistry.” However, many audience goers walked out realizing that the movie was battling with […]
One Battle After Another
One Battle After Another — When the War on Screen Echoed the War Behind It There are films that tell a story, and then there are films that live it. One Battle After Another belongs to the second category — a project where every frame feels carved out of sacrifice, exhaustion, and a fierce desire […]
De De Pyaar De 2
When Love Circles Back: The Story and Souls Behind De De Pyaar De 2 Where the Past Meets the Present Again De De Pyaar De 2 opens with quiet disruptions and chaotic sounds, which disturbs the calmness of the screen, is the sort of noise created by families. Ashish (Ajay Devgn), now more settled in, […]
The Life List
When a Story Becomes a Turning Point for Its Actors The Life List was always meant to be emotional, quietly powerful, and deeply reflective — but no one expected it to become a milestone in the lives of the people who brought it to screen. What started as a simple adaptation of a beloved story […]
Bhool Chuk Maaf
At the announcement stage, Bhool Chuk Maaf was not the most hyped project on the market, moving instead with the flow of a continuous light buzz across social media. This was due to the nature of the project, complex and nuanced, a romantic-comedy set inside a time-loop, with the spirituality of Varanasi as a backdrop. […]
Death of a Unicorn
Death of a Unicorn — A Film That Refuses to Stop Sparking Theories When Death of a Unicorn first surfaced in online discussions, it already carried an aura of mystery. Not because of an elaborate marketing campaign, but because its premise — an accident, a mythical creature, and a wealthy family hiding too many secrets […]
Jolly LLB 3
When a Courtroom Became a Battlefield Again For years, fans of the Jolly LLB franchise carried one question like an unresolved case file: When will Jolly return? The first two films had already carved a permanent place in Indian cinema with their subtle satire, honest courtroom drama, and performances that felt lived-in rather than performed. […]
Love in the Villa
The Home of Romance in Verona Love in the Villa was not released with the loudness of a major blockbuster but with the feel of a movie settling in a cozy weekend watchlist. It isn’t a movie with much attention and chaos; rather, it promises a feel-good movie which brings laughter and the engaging energy […]
Romeo and Isabella
The Intersection of Romance and Ruins With its dark, moody teaser trailer, there was little way for audiences to gauge the true nature of the production before the first glimpses of Romeo and Isabella. Set to ghostly candlelit ruins, the first glimpses featured torn monologues and lovers divided by the chasm of destiny. The trailer […]
A Tourist’s Guide to Love
The Evolution of a Romantic Getaway Before A Tourist’s Guide to Love appeared on Netflix, the film exuded easy-going comfort, uplifted colorful ambition, and fulfilled the travel fantasies many of us nurture and stow away under the veil of productivity. Though the film’s marketing was nowhere near the dazzle and luster of a blockbuster, it […]